We doubt that there are many things more British than the jolly old seaside holiday, complete with deckchairs, sandcastles, donkeys, fun fair rides and the odd smattering of rain.
This issue, take a stroll down the prom with us as we celebrate this grand tradition with a clutch of gorgeous patterns inspired by the British seaside, from practical beach accessories like bags and beach mats to deckchair-striped fabrics and fishy motifs.
It is nigh on impossible for us to select our favourite items from this bonny selection. However, we simply must mention Kath Webber's glorious bunting, which has captured the essence of the British seaside humour in its cheeky, beachy motifs, and would look adorable adorning a beach hut. We especially love the bucket and spade – a wonderfully innocent symbol of the childhood holiday.
There are also some gorgeous garments and accessories that will be perfect vacation attire. Vicki Brown's sweater looks so chic with shorts for a wander up the pier, while there are lightweight and lacy shawls, scarves and cover-ups that are great for layering in the unpredictable British weather.
Enjoy!